GoAnimate is a business-themed website where users can drag and drop items and set their behavior to create animations they can use for marketing purposes. The software was originally used as a simple way to create animations, but it has grown into a business website instead, much to the dismay of the original fans.
It was first crafted by Alvin Hung in the year of 2007 to make animations for his wife.
- The community makes "grounded videos", which are videos of fictional or sometimes real characters getting grounded by a higher authority. It is unknown how this originated, but dozens of them are created daily.
- Another type of community-made video is the fetish video, which is ultimately that user's fetish such as inflation or shapeshifting happening to a fictional character or real character.
- The community before the business revamp was mostly autistic.